Lasell University
Newton, MA
Director of Marketing - Graduate, Workforce Development and Online programs Salary Range: $85,000.00 - $95,000.00 Salary Level: Position Type: Education Level: Bachelor's Degree Travel Percentage: Category: Description Director of Marketing - Graduate, Workforce Development and Online programs Salary range $85,000-$95,000 POSITION SUMMARY The Director of Marketing is responsible for developing, executing, managing, and optimizing comprehensive marketing strategies that drive awareness, engagement, lead generation, enrollment growth, and revenue for Lasell University's Graduate & Professional Studies programs, Workforce Development (WFD), and online degrees. Reporting to the Assistant Vice President for Marketing & Communications and working directly with the leadership team of these academic areas, this position serves as the primary marketing partner for those three entities, collaborating with academic leadership, admissions, workforce...