Rollins College
Winter Park, FL
Senior Director, Digital Marketing Job Summary: The Marketing Team at Rollins College is seeking a Senior Director, Digital Marketing to join their team! The Senior Director of Web & Digital Strategy leads the College's integrated web and digital marketing presence, overseeing a team of four professionals responsible for web development, digital strategy, paid media, and social media. This role shapes the College's digital ecosystem - including its content management system, content strategy, SEO and AEO, and accessibility standards - while stewarding Rollins' institutional social media channels. The senior director also drives digital marketing strategy primarily in support of enrollment across Rollins' College of Liberal Arts, Graduate Studies programs, and Professional Advancement programs. This is a collaborative leadership role at the intersection of brand, technology, and enrollment strategy. Essential Job Functions
Establish and implement a vision...