Worcester, MA United States
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199TBD Marketing Content Manager

Clark University, Graduate School Admissions

Job Title: 199TBD Marketing Content Manager
Job Location: Worcester , MA
United States
Status: Full-Time
Job Category: Other Administrative Positions
Admissions/retention/enrollment mgmt.
Application Closing Date: 05/08/2018
Date Posted: 2018-04-18
Industry: Academic/Education

Job Description





199TBD Marketing Content Manager
Clark University

Clark University’s Graduate School seeks to fill the position of Marketing Content Manager. Reporting to the Director of Marketing and Communications, the successful candidate will develop engaging content depicting the breadth, depth, and uniqueness of Clark’s graduate programs and ensure that content on the university’s graduate website is timely, relevant, creative, and integrated with other marketing messaging and aligned with the institutional brand and messaging.

Duties and Responsibilities

Included in a range of responsibilities, the Marketing Content Manager will manage and create compelling content for the Graduate Admissions website and marketing collateral, social media channels, research and implement new trends within the changing digital landscape, develop and execute a social media strategy, and write and adapt stories and profiles based on the medium and target audience. The Marketing Content Manager will coordinate efforts with University Marketing and Communications, in particular with the content marketing staff as well as other duties as assigned.

Job Requirements

Qualifications

The successful candidate will have Bachelor's degree in Journalism, English, Communications, Marketing or related field. Master's degree preferred. Candidates should have three years of experience in content marketing, social media content development and platforms management, writing/blogging and editing, editorial planning, and metrics analysis and tracking in a marketing or communications function and experience with writing for SEO best practices, email marketing, and inbound marketing (Hubspot). A demonstrated writing portfolio is required.

Technical qualifications include knowledge in web publishing/CMS, Microsoft Office, as well as the ability to learn new software systems. In addition, experience in social networks including Facebook, Twitter, Snapchat, Instagram, LinkedIn, and blogs and understanding of how to leverage multimedia, graphics, video, and photography for storytelling is essential.

This is a full-time, 40 hours per week, 12-month position with excellent benefits, which include employee and family tuition benefits, 4 weeks’ vacation, generous retirement plan, free use of campus fitness center and many more.


Information and Application Process Instructions

Review of applications will begin May 9th, 2018. Salary will be commensurate with skills and experience. Please email résumé and cover letter to resumes@clarku.edu. Applicants must reference Job code 199TBD in the subject line to be considered for this position.

Clark University embraces equal opportunity and affirmative action as core values: we believe that cultivating an environment that embraces and promotes diversity is fundamental to the success of our students, our employees and our community. This commitment applies to every aspect of education, services, and employment policies and practices at Clark. Our commitment to diversity informs our efforts in recruitment, hiring and retention. All positions at Clark share in the responsibility for building a community that values diversity and the uniqueness of others by exhibiting integrity and respect in interacting with all members of the Clark community to create an atmosphere of fairness and belonging. We strongly encourage members from historically underrepresented communities, inclusive of all women, to apply.

When inquiring or applying for this job opening, please also reference AcademicCareers.com

Applicants with dual-career considerations can find university jobs such as professor jobs, dean jobs, chair / department head jobs, and other faculty jobs and employment opportunities at Clark University and at other institutions of higher education in the region on www.AcademicCareers.com

To obtain more information or to submit your resume you can contact Human Resources Department as shown below. If you apply for this position, please say you saw it first on www.AcademicCareers.com. Thank you.

Human Resources Department
Please Apply as Included Above

E-Mail: resumes@clarku.edu

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